The "3rd Würzburg Web Week" starts on 12.10.2020. There are currently 136 events on the program. This includes the webinar "Crisis communication - not only in times of Corona" by the PR agency "schoesslers", which is part of the Vogel Communications Group based in Würzburg. The free event will take place on October 12, 2020 at 3:30 p.m. and will last approx. 30 minutes, after which there will be an opportunity to ask questions.
About the webinar: It's like something out of science fiction: a virus conquers the world, everything shuts down, nothing works anymore. Really nothing works anymore? How can communication help to make things work after all? Even more so now. Using selected examples, Dr. Jochen Kalka, member of the management team at schoesslers, explains how this crisis can be used as an opportunity: From car dealers to tradesman portals. Jochen Kalka shows how companies can create positive headlines - while all their competitors are writing negative headlines. He shows how communication in a crisis can lead to economic success. In every crisis. The webinar is aimed at communication managers, companies, agencies and anyone who would like to get to know schoesslers.
Speaker Dr. Jochen Kalka is a member of the management board of the Berlin PR agency schoesslers. For around 20 years, he was editor-in-chief at the publishing house Werben & Verkaufen, Munich, where he was responsible for titles such as W&V, Kontakter, Lead Digital, Media & Marketing, marketingjournal and all associated online presences. Before that, he worked in communications for Burda Medien and Schitag Ernst & Young. He has written several specialist books, most recently "Die Startup-Lüge" (Econ 2019), and was a writer for the Süddeutsche Zeitung for 25 years.
About Würzburg Web Week: As the central event for digitalization topics in Mainfranken, it is a meeting point for all those who are involved or interested in the topic of digitalization. Participation in most events is free of charge and around 85% of the events take place online. Like Vogel Communications Group, the Vogel Foundation is also a sponsor of this week-long digitalization festival. https://wueww.de/
Further information on the webinar "Crisis communication" can be found here. Registration by e-mail to: jochen.kalka@schoesslers.com