Press release

August 9, 2005

GfK and IT-BUSINESS NEWS provide reliable figures from the ITC channel

Augsburg, August 10, 2005


Reliable market data from the IT sector in Germany is hard to find. GfK Marketing Services and Vogel IT-Medien will be offering more insight from August 15, 2005 with the "ITC Channel Index Germany".


From issue 33/05, the specialist trade publication IT-BUSINESS NEWS will contain the latest market figures in the form of a "Channel Index" from the German channel for information technology and telecommunications (ITC) on a monthly basis.


The index monitors the differentiated sales development of the individual ICT reseller segments in Germany in comparison to previous periods. Particular importance is attached to the reliability of the data material: GfK collects representative sales information for indirect sales in Germany from over 3,000 cooperating points of sale.


Werner Nieberle, Managing Director of Vogel IT-Medien: "This provides us with an up-to-date, reliable database that allows us to make representative statements about the market. We are delighted to have won GfK, Germany's most renowned market research institute, for this cooperation. Together with IT-BUSINESS NEWS, which has been established on the market for over 14 years, this is the ideal combination to ensure the reliability and market coverage of such an index as well as its expert interpretation in the long term."


If you have any questions, please contact

Werner Nieberle

Managing Director

Vogel IT-Medien GmbH

Gutermannstrasse 25

86154 Augsburg

Phone +49 821 2177-104

E-Mail:
werner.nieberle@vogel-it.de

Your contact person

Gunther Schunk

Corporate Communications
Vogel Communications Group GmbH & Co. KG

 

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