Frankfurt, September 19, 2005
The "Internet Sales Award" was presented for the second time at this year's IAA in Frankfurt/M. on September 16, 2005. The prize money and vouchers worth a total of 8,000 euros were presented jointly by "kfz-betrieb" editor-in-chief Wolfgang Michel and the head of retail sales at the AutoScout24 Internet portal.
The winner of the Internet Sales Award 2005 is Motena AG in Berlin. The platform, which belongs to the Weller Group, successfully appeals to customers with a strongly car manufacturer-oriented website. Motena sees itself as a pure Internet car dealership and is therefore a pioneer and benchmark for the industry in many respects.
Second place in the Internet Sales Award went to Opel Dürkop from Braunschweig. The jury was impressed by the extraordinarily professional design of the processes, the many new channels and the multi-layered Internet offering.
Third place went to the Robert Kunzmann car dealership from Aschaffenburg for its innovative and solid work in day-to-day business with the Internet.
With the Internet Sales Award, the leading trade journal in the automotive industry "kfz-betrieb" Wochenjournal & Online, together with AutoScout24, honors German automotive companies that not only have an attractive website, but also have the internal processes relating to vehicle sales via the Internet under control. The jury examined everything to do with the car dealers' presence on the Internet. The design and maintenance of the website were just as important as the marketing of vehicle sales on the Internet. Internal processing and the organization of workflows were also examined and evaluated.
At the award ceremony, the two partners "kfz-betrieb" and AutoScout24 will present a freshly printed "Internet Business Dealer Guide" for the automotive trade.
"kfz-betrieb" is a trade magazine published by Vogel Auto Medien, Würzburg. The most widely read trade magazine in the automotive industry celebrates its 95th anniversary in 2005 and is the official organ of the German Motor Trade (ZDK), the professional lobby for over 40,000 car dealerships and garages.
If you have any questions, require photos or a dealer guide, please contact:
Dr. Gunther Schunk
Head of Events Department
Editorial office "kfz-betrieb" weekly journal & online
Vogel Auto Media
97064 Würzburg
Phone +49 931 418-25 25
Fax +49 931 418-29 15
E-mail: gunther_schunk@vogel-automedien.de
