The major industry magazine MM MaschinenMarkt presents companies under the title "Tackling instead of packing! Successes that inspire courage", over the course of four issues, it presents companies that are holding their own in their markets even in difficult times. In addition, solution-oriented articles by renowned experts from the fields of human resources, financing, marketing, purchasing and investment show how to secure market share right now and thus benefit from the crisis.



Many companies, especially from the industrial SME sector, are successfully holding their own in the recession with a wealth of ideas, innovative strength and flexibility. In this series, company bosses and managers who are seizing their opportunities in these difficult times have their say. At www.maschinenmarkt .de/anpacken, MaschinenMarkt readers formulate their entrepreneurial vision for 2014. The statements published on the website reflect the prospects of German industry.



Practical tips and perspectives in difficult times - the specialist media house Vogel Business Media is thus continuing an idea that has already been successfully implemented by the trade magazines "IT-BUSINESS", "bike und business", "Elektronikpraxis" and "kfz-betrieb" as "encouragement editions". Other titles and sectors will follow. The response from advertising customers has also been pleasing. So far, the campaign has been very well received - even by customers who were unable to participate for budget reasons.



The MM MaschinenMarkt campaign is sponsored by Deutsche Messe AG in Hanover, the drive technology specialist SEW-Eurodrive in Bruchsal, the machine tool manufacturers Trumpf in Ditzingen, Gildemeister AG in Bielefeld, Schuler AG in Göppingen and the specialist for connection technology Phoenix Contact in Blomberg.



Publication dates of the four-part series "Tackling instead of packing":

- MM 23 from June 2, 2009

- MM 26 from June 22, 2009

- MM 29 from July 13, 2009

- MM 32/33 from August 10, 2009

In addition, the articles have been published on the industry portal www.maschinenmarkt.de/anpacken since June 2, 2009.



About MM Maschinenmarkt: With a total annual worldwide circulation of around 6 million copies, the weekly industry magazine provides practical technical information from the entire manufacturing industry and accompanies the development of innovative manufacturing processes with specialist journalism. The specialist portal www.maschinenmarkt.de is aimed primarily at managers and specialists in the core sectors of the manufacturing industry. The parent company Vogel Business Media is one of the leading German providers of specialist information with around 100 trade journals and 60 websites as well as many international activities. Its headquarters are in Würzburg.