Press release

September 15, 2010

"Brand is becoming increasingly important"

The full program makes SMEs fit for excellent B2B communication: two complementary events - one prize

Brand, marketing, Web 2.0 - this triad is increasingly dominating B2B communication. Small and medium-sized companies in particular have a lot of potential here. This fall, Vogel Business Media, Würzburg, is offering two congresses specifically for B2B managers in SMEs: practical and with a concrete focus on the needs of companies. The combined price when booking both congresses is 744 euros (200 euros saved).



October 20: 1st B2B Marketing Congress 2010

November 30: B2B Brand Conference 2010



The 1st B2B Marketing Congress and media-TREFF will show B2B marketing decision-makers the future of online communication in a practice-oriented way. Two highlights are

- the traditional 48th Würzburger WerbeFachgespräche with the high-caliber expert panel of the "five B2B wise men"

- the awarding of the best B2B online marketing campaigns for the first time with the B2B Marketing Award from media-TREFF.

New: The community has a say via webinar!



The motto of this year's 5th B2B Brand Conference is "Experience B2B brands live - employees & trade fairs as a guarantee for success". The experts from industry and the advertising sector will address three core topics:

-Employees as brand ambassadors

-Trade fairs as tangible brand worlds

-Brand personality as a measurement tool



Participants at both events are primarily marketing and communication managers from the industry and their B2B agencies. Further information can be found at: www.b2bmarketingkongress.de and www.markenkonferenz.de.



Queries and press accreditation to gunther.schunk@vogel.de or by telephone on 0931-418-2590



About Vogel Business Media: The specialist media company is one of Germany's leading providers of specialist information with around 100 trade journals and 60 websites as well as numerous international activities. Its headquarters are in Würzburg. The print and online media primarily serve the industrial, automotive, information technology and legal/business/tax sectors. They offer advertisers customized communication solutions ranging from reach and image building to lead generation. Multi-media via print, online, events and services.

Download: Press release
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Your contact person

Gunther Schunk

Corporate Communications
Vogel Communications Group GmbH & Co. KG

 

Phone: 0931 418-2245
E-mail: info@vogel.de

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10117 Berlin
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Max-Planck-Str. 7/9
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Max-Planck-Str. 7/9
97082 Würzburg
Phone: +49 30 890 481-0
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schoesslers GmbH Berlin
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10117 Berlin
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Am Sandtorkai 41
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Gertrudenstraße 30-36
50667 Cologne

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Max-Planck-Str. 7/9
97082 Würzburg

www.schoesslers.com

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Jakobstrasse 1a
66763 Dillingen
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HRtbeat GmbH
Leipziger Street 126
10117 Berlin
Phone: +49 30 890 481 100
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eviom GmbH
Schwanthalerstrasse 11
80336 Munich
Phone: +49 89 9982718-00
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Data M-Services GmbH
Max-Planck-Str. 7/9
97082 Würzburg
Phone: +49 931 4170-01
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www.datam-services.de
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Vogel Communications Group AG
Seestr. 95
8800 Thalwil
Switzerland
Phone: +41 44 722 77-00
www.vogel-communications.ch
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Beijing Jigong Vogel Media Advertising Co. Ltd.
Zone A of floor 3, Building two, No. 22 of Baiwanzhuang, Xicheng District
100037 Beijing, PR China
www.vogel.com.cn
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WIN-Verlag GmbH & Co. KG
Chiemgaustraße 148
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Phone: +49 89 3866617-0
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Max-Josef-Metzger-Str. 21
86157 Augsburg
Phone: +49 821 2177-0
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www.vogel.de
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Vogel Communications Group GmbH & Co. KG
Max-Planck-Str. 7/9
97082 Würzburg
Phone: +49 931 418-0
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Vogel Communications Group (VCG) is a leading provider of specialist communications and information with 790 employees and a turnover of around 100 million euros. The Group is represented in the represented at 9 locations in German-speaking countries, as well as internationally with a focus on China. VCG offers a group-owned agency network of 8 communication agencies and service companies. and service companies. It is represented by around 100 specialist media in the 5 economic sectors automotive, industry, information technology, law/economics/taxes and B2B communication/marketing. anchored. VCG offers 250+ services for professional and successful corporate communications services, 100+ digital platforms and communities as well as 300+ business events per year.
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IWW Institute for Knowledge in the Economy GmbH
Aspastrasse 24
59394 Nordkirchen
Phone: +49 2596 922-0
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Münsterstr. 248
40470 Düsseldorf
Phone: +49 211 616812-11
Fax: +49 211 616812-77
www.iww.de