Press release

March 10, 2011

The latest trends in digital dialog marketing

media-TREFF tours for B2B marketing and sales professionals

Dialog marketing is increasingly shifting to digital channels. The ability to use digital dialog marketing is considered a key competitive factor. media-TREFF is the meeting place for marketing and sales professionals in B2B markets for marketing, communication and sales and is now going on tour for the first time. The first destination is the media and services location Munich/Unterföhring on May 10, 2011. Experts will discuss the latest trends in digital dialog marketing, and participants can expect to hear about topics such as lead management, e-mail marketing and marketing automation.

The aim of this event is to use expert knowledge and trends in dialog marketing to derive concrete practical examples. The target group includes marketing communication managers and specialists, brand managers and marketing and sales managers from industry, retail and advertising agencies.

"High-quality webinars with more than 300 participants and packed event rooms show us that we are on the right track with our topics and the selection of speakers. Inspired by the successful B2B Marketing Congress and the established B2B brand conference, we are now taking the step out of Würzburg," says Christian Schmitt, explaining the launch of the new roadshow for professional B2B marketing.

media-TREFF is the meeting place for marketing and sales professionals on the subject of B2B marketing, communication and sales. Our webinars, webcasts, white papers, specialist articles, business news and "best practice" examples provide important impulses and decision-making aids for the successful marketing of products and services in business-to-business (B2B) markets. The parent company Vogel Business Media is one of the leading German providers of specialist information with around 100 trade journals and 60 websites as well as numerous international activities. Its headquarters are in Würzburg. The company celebrates its 120th anniversary in 2011.

Your contact person

Gunther Schunk

Corporate Communications
Vogel Communications Group GmbH & Co. KG

Phone: 0931 418-2245
E-mail: info@vogel.de

First name(required)

Last name(required)

e-mail address(required)

Your message(required)

Your data will be processed exclusively for the purpose of processing your request (possibly in connection with contacting you). Further information can be found in our privacy policy.

Please note that this form is intended for general inquiries. If you would like a response, please provide your email address. Specific inquiries regarding job advertisements, ongoing application processes, or other matters related to People & Culture should be directed to personal@vogel.de.

hCaptcha