How will we communicate with our target audience in 2020? What trends, communication needs and B2B touchpoints will there be in the future? Sven Gábor Jánszky, one of Germany's best-known trend researchers and keynote speakers, will be exploring these questions at the 2nd B2B Marketing Congress, which takes place on October 4 and 5 in Würzburg.



The motto of the 2nd B2B Marketing Congress is "From target group to target person" and it will take place at the Vogel Convention Center in Würzburg. The general theme of the B2B-only event is "Digital dialog marketing in B2B". The one-and-a-half-day congress with accompanying trade exhibition offers practical examples, knowledge and trends in addition to the main program topics.



The highlight of the first day is the presentation of the media-TREFF B2B Marketing Award. In addition to the parallel practical forums, the highlight of the second day will be the 49th Würzburg Advertising Expert Discussion with a panel of top-class experts on the topic: "B2B³ - the future of communication".



The Early Bird price of € 495.00 (instead of € 595.00) can still be booked until June 30. Further information, the program and registration can be found at: www.b2bmarketingkongress.de



About Vogel Business Media: The specialist media company is one of Germany's leading providers of specialist information with around 100 trade journals and 60 websites as well as numerous international activities. Its headquarters are in Würzburg. The print and online media primarily serve the industrial, automotive, information technology and legal/business/tax sectors. They offer advertisers customized communication solutions ranging from reach and image building to lead generation. Multi-media via print, online, events and services. The editorial teams prepare specialist and industry topics for readers, users and event visitors and guarantee high-quality knowledge transfer and information. The company celebrates its 120th anniversary in 2011.