Vogel Corporate Media (VCM) has gained another customer in the corporate publishing sector with the Meininger hotel group. The first issue of the customer magazine will be published in December 2014 to mark the 15th anniversary of the international brand.
With four issues a year and an initial print run of 50,000 copies, Vogel Corporate Media has gained another strong brand to match its marketing portfolio. A special feature of the magazine concept will be the link with the existing "Meininger" blog. Content from the magazine will be expanded or supplemented on the blog and vice versa. Different content from different information sources will be curated anew in the magazine, thus expanding a cross-media and modern magazine format.
"We are looking forward to the long-term collaboration with "Meininger". I am also sure that more great projects will follow next year," emphasizes Matthias Bauer, Managing Director of Vogel Corporate Media.
"Meininger is a unique hotel product that combines the service and comfort of an international budget hotel with exceptional facilities such as a guest kitchen or game zone. The central location, high-quality facilities and fair prices appeal to people of all ages and backgrounds. With the right amount of "Meininger" humor and an enthusiastic team, the "Meininger" hotels become a real home away from home for guests from all over the world. The rooms range from classic double rooms and private multi-bed rooms to beds in dormitories. "Meininger" currently operates 16 low budget hotels in Europe with a total of 2000 rooms.www.meiniger-hotels.com
Vogel Corporate Media is the corporate media unit of the specialist media company Vogel Business Media in Berlin. As a specialist for cross-media brand and corporate communication, the agency advises its clients in the disciplines of corporate publishing, content and social media marketing as well as web and mobile development. The experienced core team works with a comprehensive network of authors, online specialists, photographers and agencies to position brands and companies in the best possible way.
Further information can be found at www.vogel-corporatemedia.de.
Contact:
Vogel Corporate Media GmbH
Leipziger Street 126
10117 Berlin
Phone: +49 30 890 48 - 10
Fax: +49 30 890 48 - 1229
E-mail: info@vogel-corporatemedia.de
