The B2B Marketing Congress starts on October 14, 2014 at the Vogel Convention Center in Würzburg. This year's motto: "Growth! Recognizing opportunities, exploiting possibilities". The established event, organized by the specialist medium "marconomy", is taking place for the fifth time. Year after year, it showcases the trends and opportunities of B2B communication for the various sectors and is also a platform for professional exchange.



In addition to keynote speeches from the industry, there will be practical presentations and workshops on topics such as marketing strategy, marketing management, marketing IT & tools and marketing mix. The marconomy Expo will also take place again. There, service providers relevant to the topic will present their offerings.



Speakers include:

- Prof. Dr. Dr. Franz-Josef Radermacher / University of Ulm

- Dipl.-BW Vera Münch / GETRAG International GmbH

- Dominic Multerer / Germany's youngest marketing manager

- Andreas Helios / Adobe Systems GmbH

- Jens-Uwe Meyer / The Ideologists



The first day of the event will end with the presentation of the "marconomy" awards: the B2B Marketing Award and the B2B Agency Award. The Marketing Head and the Agency Head of the Year will also be awarded.



The 5th marconomy B2B Marketing Congress will take place on

14/15 October 2014 at the Vogel Convention Center in Würzburg



Further information and registration at www.b2bmarketingkongress.de



Accreditation for journalists at heidelinde.gutowski@vogel.de



"marconomy" is the platform for marketing and communication in business. marconomy stands for inspiring examples from all communication disciplines. marconomy provides the necessary know-how to help companies master their professional tasks and explains the specialist applications of modern IT tools and systems. marconomy provides an overview of and insight into the major trends in brand, product and sales communication in business-to-business. Inspiration for marketing and communication in business -- > www.marconomy.de

Vogel Business Media is Germany's largest trade media company with 100+ trade journals, 100+ web portals, 100+ business events as well as numerous mobile offerings and international activities. Its headquarters are in Würzburg. The company celebrates its 125th anniversary in 2016.