The specialist media company Vogel Business Media is therefore offering a comprehensive training program in 2017 that covers the many aspects and trends of B2B communication. The topics include:
- Successful PR in the B2B environment
- Graphic design - layout, font and image in marketing
- Corporate Language
- Designing, writing and optimizing successful online texts
- Professional trade fair and event management
- Presence in body and voice
The seminars are practice-oriented and specially tailored to specialists and managers. All speakers are experts in their respective fields with many years of practical experience.
"Our speakers are undoubtedly what makes us special! They transfer the new knowledge directly into practice during the seminars - our participants really appreciate that," says Leonie Roelle, Senior Project Manager: "The participants also benefit from the speakers' many years of experience in their field - the speakers have a practical example to offer for almost every question."
The entire seminar program on B2B communication as well as detailed information on speakers and dates can be found here.
Vogel Business Media is Germany's largest trade media company with 100+ trade journals, 100+ web portals, 100+ business events as well as numerous mobile offerings and international activities. The company is headquartered in Würzburg. The print and digital media serve around 20 sectors in the fields of industry, automotive, information technology, law/economics/taxes and B2B communication. Other offerings range from trade fair services, communication services, contact experts and communities to market intelligence & insights. The company celebrated its 125th birthday in 2016.
