Just in time for the marconomy congress "B2B Marketing Days" in Würzburg, Vogel Communications Group (VCG) launches the new agency network "B2B Agency Group". VCG is thus bundling its agency competencies even more strongly with immediate effect. The network of nine agencies in the Group supports clients with a focus on industrial topics, as well as automotive and IT, along the entire marketing value chain - nationally and internationally. The network offers the most important communication skills to transform B2B companies into the future.
"Our mission is: Networking expertise. Shaping success. With this claim, we will be able to support our customers even more effectively in future," says VCG CEO Matthias Bauer: "We understand and speak the language of the industry. The marketing and communication challenges of our B2B customers are also our incentive! The launch once again confirms our Vogel Strategy 2026, as it further strengthens our unique triad of specialist media, agencies and knowledge."
The network bundles the Group's communications expertise with numerous target group access points in 14 markets. The expertise of the "B2B Agency Group" focuses on the relevant marketing objectives: from analysis and strategy to awareness, leads and content through to performance and growth. Part of the network are:
- Vogel Research (market research)
- schoesslers PR (PR and communication)
- Vogel Corporate Solutions (Consulting and Marketing)
- Werbeboten Media (social media and performance marketing)
- Lead evolution (social media and lead generation)
- Vogel Content Services (B2B Content Production)
- Eviom (International Marketing, focus on China)
- HRtbeat (digital recruiting and employer branding)
- Vogel Event Solutions (event conception and marketing)
Photo: "We speak the language of the industry" Matthias Bauer, CEO of Vogel Communications Group
Photo credit: Lisa Kressel
Info at: https://b2b-agency-group.de/
Vogel Communications Group (VCG) is a leading provider of specialist communication and information with 790 employees and a turnover of around 100 million euros. The Group is represented at 9 locations in German-speaking countries and also internationally with a focus on China. VCG offers a group-owned agency network consisting of 9 communication agencies and service companies. With around 100 specialist media, it is anchored in the 5 economic fields of automotive, industry, information technology, law/economics/taxes and B2B communication/marketing. VCG offers 250+ services, 100+ digital platforms and communities as well as 300+ business events per year for professional and successful corporate communications.
We make our customers more successful through communication - nationally and internationally!